It pays to uncover... the new QNX reference vehicle

As you know, we are gearing up for Telematics Detroit next week and bringing our brand new reference vehicle to the show. I would tell you what kind of car it is, but that would take away all the fun! We posted some pictures earlier but we wanted to give you a few more to see if you can correctly guess the brand name and model.

And to make it interesting, if you’re right, we’ll give you a $25 gift certificate to Starbucks! We will award gift cards to the first 25 people who respond with the correct answer and currently reside in the United States or Canada.

Earlier votes don’t count; you have to vote on Twitter, starting today. Simply follow our handle at @QNX_Auto and tweet @QNX_Auto with your guess, and you’ll be entered. And stay tuned on Twitter, where we’ll post more pictures. Don’t have Twitter? You can vote here, but you must include your email. And in order to play fair, QNX employees aren't eligible - shucks.

Check out the pictures below and get your votes in early. The car will be unveiled, and winners notified, on June 6. Good luck!

The CLA 45 has landed!

Megan Alink

Europe, your day has come! After five years of showcasing our technology concept cars primarily in North America, we’ve bid farewell to the Mercedes CLA 45 and sent it across the pond to our colleagues in Germany. Over the coming year while the Mercedes resides in Europe, our customers — and anyone who’s just mesmerized by slick, pre-integrated automotive tech — will have a chance to check the car out at a number of public events. (Stay tuned to www.qnx.com for more details as these events arise.)

Witness the unboxing:

The CLA 45 emerges into the light at Bremerhaven.

On land and settling in nicely.

So beautiful! We can't wait for a whole new continent to see it for themselves.

Interested in a sneak peek at the inside of this gorgeous vehicle? Read this blog from Lynn Gayowski, or get up close and personal with the digital instrument cluster in this one from Paul Leroux. For more photos, see our Flickr album.

QNX-based nav system helps Ford SUVs stay on course down under

Paul Leroux

This just in: SWSA, a leading electronics supplier to the Australian automotive industry, and NNG, the developer of the award-winning iGO navigation software, have created a QNX-based navigation system for Ford Australia. The new system has been deployed in Ford Territory SUVs since June of this year.

To reduce driver distraction, the system offers a simplified user interface and feature set. And, to provide accurate route guidance, the system uses data from an internal gyroscope and an external traffic message channel, as well as standard GPS signals. Taking the conditions of local roads into account, the software provides a variety of alerts and speed-camera warnings; it also offers route guidance in Australian English.

The navigation system is based on the iGO My way Engine, which runs in millions of navigation devices worldwide. To read NNG's press release, click here.


SWSA's new nav system for the Ford Territory is based on the Freescale
i.MX31L processor, QNX Neutrino RTOS, and iGO My way Engine.
 

QNX-powered 2015 Audi TT named best-connected car

Is it innovative, beautiful, versatile, or just plain cool? I haven’t quite decided, so I’m thinking it’s all of the above. The QNX-based virtual cockpit in the 2015 Audi TT is a ravishing piece of automotive technology, and it brings driver convenience to a new level by integrating everything from speed and navigation to music and handsfree calling — all in a single, user-configurable display.

It seems I’m not the only one who's impressed. Because last week, 42,500 readers of “auto motor und sport” and “CHIP” chose the Audi TT as the industry's best-connected car. In fact, Audi took top honors in several categories, including navigation, telephone integration, sound system, entertainment/multimedia, and connected car.

To get an idea of what all the fuss is about, check out our video of the Audi TT’s virtual cockpit in action. We filmed this at CES earlier this year:



For more information on the award and the Audi TT, read Audi's press release.

AUTOMOBILE We showed you so

QNX has been building NFC functionality into concept cars since 2015. Now, with the advent of automotive-grade tags and chips, NFC may be coming to a dashboard near you.

Paul Leroux

Why does QNX transform vehicles like the Maserati QuattroPorte GTS, Mercedes-Benz CLA45, and Bentley Continental into technology concept cars? I can think of many reasons, but three stand out. First, the cars allow us to demonstrate the inherent flexibility and customizability of QNX technology. If you could put all of the cars side by side, you would quickly see that, while they all use the same QNX platform, each has a unique feature set and a distinctive look-and-feel — no two are alike. This flexibility is of immense importance to automakers, who, for reasons of market differentiation, need to deliver a unique brand experience in each marque or vehicle line. Alf Pollex, Head of Connected Car and Infotainment at Volkswagen, says it best: “the QNX platform... enables us to offer a full range of infotainment systems, from premium level to mass volume, using a single, proven software base.”

Second, the cars explore how thoughtful integration of new technologies can make driving easier, more enjoyable, and perhaps even a little safer. Case in point: the Maserati’s obstacle awareness display, which demonstrates how ADAS systems can aggregate data from ultrasonic and LiDAR sensors to help drivers become more aware of their surroundings. This display works much like a heads-up display, but instead of providing speed, RPM, or navigation information, it offers visual cues that help the driver gauge the direction and proximity of objects around the vehicle — pedestrians, for example.

Look ma, no menus: At 2015 CES, a QNX concept car

showcased how NFC can enable single-tap Bluetooth
phone pairing. Source CrackBerry.com

Third, the cars explore solutions that address real and immediate pain points. Take, for example, the pairing of Bluetooth phones. Many consumers find this task difficult and time-consuming; automakers, for their part, see it as a source of customer dissatisfaction. So, in 2015, we started to equip some of our concept cars with near field communication (NFC) technology that enables one-touch phone pairing. This pairing is as easy it sounds: you simply touch an NFC-enabled phone to an NFC tag embedded in the car’s console, and voilà, pairing with the car’s infotainment system happens automatically.

Prime timeNFC in the car holds much promise, but when, exactly, will it be ready for prime time? Pretty soon, as it turns out. In a recent article, “NFC looks to score big in cars,” Automotive Engineering International points to several vendors, including Broadcom, NXP, Melexis, Texas Instruments and ams AG, that have either announced or shipped automotive-grade NFC solutions. NXP, for example, expects that some of its NFC tags and chips will first go into production cars around 2016.

Mind you, NFC isn’t just for phone pairing. It can, for example, enable key-fob applications that allow phones to store user preferences for seat positions and radio stations. It can also enable use cases in which multiple drivers operate the same vehicle, such as car sharing or fleet management. The important thing is, it’s moving from concept to production, marking one more step in the seamless integration of cars and smartphones.

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Did you know…

• BMW embeds NFC tags not only in its cars, but also in print ads.

• IHS has predicted that, in 2018, global shipments of NFC-equipped cellphones will reach 1.2 billion units.

• NFC World publishes a living document that lists all of the NFC handsets available worldwide.

Report from CTIA Wireless: Apps in the Car

You wouldn’t think that CTIA Wireless, a mobile show, would be a good venue for a car guy. But automotive journalist Doug Newcomb put together a set of panels that managed to attract everyone from the automotive industry who attended the show.

I met a good number of friends from a variety of automakers, tier one suppliers, and hardware and software vendors. I also had the distinct pleasure of participating in one of Doug's panels, which was moderated by Damon Lavrinc of WIRED.

The topic was the future of apps in the car, and it generated a spirited discussion. Panel participants included Geoff Snyder from Pandora, Michelle Avary from Toyota, Henry Bzeih from Kia, and Scott Burnell from Ford — all experts on the topic.

Andy speaking on the

apps panel. Videos of all

the panels are now online.

In general, we agreed: apps are coming to the car. They have already arrived in several cases, and it’s only a matter of time before they come to mass-market vehicles. And apps are not for North American alone: it's a worldwide phenomenon.

Mind you, we engaged in lively debate on a number of questions: What role does the mobile app developer play? How to deal with the fragmentation caused by different OEM app platforms? How to deal with driver distraction? And when will the "one man app" ever make it into the car? We all had good and varied opinions on these topics, and the session was very well received by the audience.

Derek Kuhn, QNX vice president of sales and marketing, also participated in a panel session, titled "Can we all just get along… for the consumer's sake?". That panel focused on how the industry as a whole can create a more seamless experience for the consumer. Derek's co-panelists included Mark Harland from GM, Leo McCloskey from Airbiquity, Brian Radloff from Nuance, and Niall Berkery from Telenav.

Did I mention? Videos of all the panels are now on Doug Newcomb's website — check them out!
 

AUTOMOBILE Video: Talking HTML5 with Audi’s Mathias Halliger

Derek Kuhn

From the elegant look outside to the technology inside, Audi has some of the most advanced cars on the road today. At CES this year, I sat down with Mathias Halliger, head of architecture, MMI system, for Audi AG, to talk about some of this technology and how HTML5 will transform the infotainment systems found in their cars.

Mathias firmly believes that HTML5 is an automotive game changer because of the doors it can open for OEMs, technology providers, app developers, and consumers. So pass the popcorn and without further ado, here is the latest video in our HTML5 video series.

Garmin taps QNX technology to create K2 infotainment platform

Complete digital cockpit delivers navigation, diagnostics, streaming media, smartphone integration, and voice recognition

Paul Leroux

This just in: Garmin International has selected the QNX CAR platform to power the Garmin K2, a next-generation infotainment solution for automakers.

Most people are familiar with Garmin's many portable GPS devices, from sports watches to action cameras to PNDs. But the K2 is a different animal altogether — a complete “digital cockpit” that comprises multiple digital displays, on- and off-board voice recognition, smartphone integration, and optional embedded 4G connectivity.

The K2 is designed to give drivers simple, intuitive access to navigation, vehicle diagnostics, streaming media, and realtime Web information. It's also designed with scalability in mind, so automakers can use it to address diverse market requirements and cost targets.

According to Matt Munn, managing director of Garmin’s automotive OEM group, “the QNX CAR platform has played a major role in helping us to achieve our goal of providing both world-class software reliability and flexible access to emerging consumer applications. From the proven stability and performance of the QNX architecture to the company’s worldwide industry recognition, QNX was the logical choice.”

Other key features of the K2 include a 3D-enhanced city model, a predictive services calendar, and remote personalization and control via a web portal or smartphone.

Here's the K2 at a glance:

Source: Garmin

And here's a demo of the system, filmed by Engadget at 2015 CES:



For more information on this announcement, read the press release. And for more on the K2 itself, visit the Garmin blog.

AUTOMOBILE HTML5 and the software engineer

HTML5 appears to have a number of benefits for consumers and car manufacturers. But what is often good for the goose is not necessarily good for the developer. Talking to the guys in the trenches is critical to understanding the true viability of HTML5.

Andy Gryc and Sheridan Ethier, manager of the automotive development team at QNX, pair up for a technical discussion on HTML5. They explore whether this new technology can support rich user interfaces, how HTML5 apps can be blended with apps written in OpenGL, and if interprocess communication can be implemented between native and web-based applications.

So without further ado, here’s the latest in the educational series of HTML5 videos from QNX.



This interview of Sheridan Ethier is the third in a series from QNX on HTML5.

AUTOMOBILE What if…

Imagine if your car could help you become more connected to friends and family — and to the road ahead. Enter a new video that peers into the not-so-distant future.

It blows my mind, but some people still see connectivity in the car as the enemy. They think that, the more connected the car, the more distracting and dangerous it will be. But you know what? Responding to their concerns is easy. I simply ask them what if.

For instance, what if connectivity helped you drive with greater situational awareness? What if it helped you sidestep traffic jams and axle-busting pot holes? What if it helped you detect a stop sign hidden behind a tree? And what if it helped you become more connected to the people important to you, as well as to the road and the cars around you?

When we talk connectivity at QNX, that’s the kind of connectivity we envision. It isn’t just about Bluetooth or Wi-Fi or LTE — that’s only the plumbing. Rather, it’s about keeping you in tune and in sync with your car, your environment, your business, your friends. Your life.

AUTOMOBILE QNX rolls out new wireless framework

Framework abstracts the complexity of modem control, enabling embedded developers to upgrade cellular and Wi-Fi hardware without having to rewrite applications.

Paul Leroux

Building cellular or Wi-Fi connectivity into a vehicle is never trivial (read: it can be an outright headache). Take, for example, the large amount of software needed to manage a cellular modem. The software needs to monitor and control power consumption, ensure data throughput and reliability, minimize call drops and call-setup failures, and manage modem reset and recovery — because even the best modems crash.

To complicate matters, modem technology for embedded systems is evolving quickly. Development teams need the freedom to upgrade to newer, more capable modems, without having to rewrite or redesign their applications. Likewise, they need the flexibility to choose the best modem for a particular region, product line, or price point.

Enter the QNX Wireless Framework, which QNX Software Systems released last week. Designed to simplify system design, the framework encapsulates the complexities of modem control through an easy-to-use application programming interface (API). Moreover, the API remains consistent across wireless modules and chipsets, allowing systems to quickly support new cellular or Wi-Fi products from vendors such as Gemalto, Sierra Wireless, Telit Wireless Solutions, and u-blox.

The QNX Wireless Framework can scale to meet a broad range of product requirements.
 

The QNX Wireless Framework is built on technology already deployed in millions of BlackBerry devices, supported by hundreds of mobile carriers, and field-proven in complex wireless environments. Better yet, it's backed by a dedicated, world-class team of wireless experts with hundreds of person-years of experience building carrier-grade mobile products.

To learn more about the QNX Wireless framework:

• read the press release

• read the product overview and product brief

• download the webinar on applying smartphone wireless technology to connected embedded systems

Making the growing number of connected cars continuously better

Guest post by Yoram Berholtz, Director of Market Adoption, Red Bend Software

More and more car manufacturers are implementing over-the-air software updates as a way to improve functionality, fix software defects, and guarantee a user experience that is continuously better. Car manufacturers GM (OnStar) and Daimler (MBRACE 2) have been leaders in recognizing the value of over-the-air updates for improving their infotainment systems. For example, GM recently updated the Bluetooth technology in OnStar to support late model smartphones.

The ability to update the infotainment system even manually is an improvement over requiring car owners to visit the dealership every time a new software update is available. As an example, Ford recently launched a program for consumers to update their own MyFord Touch system by mailing Ford owners a USB drive loaded with the appropriate software updates. However, many consumers view manual updates as bothersome and complicated, which means some systems simply don’t get updated. Today’s car owners expect their infotainment systems to have the same user experience as their mobile devices, and that means performing software updates over-the-air.

Scope and scale
According to ABI Research, there will be 210 million connected cars by 2016, and together with the ability to tether the smartphone to the infotainment system, the main enabler for doing over-the-air update is there: connectivity.

The updating solution must have scope and scale. Scope is the ability and the flexibility to update all of the memory including the user and system space with full or discrete components. As well, the solution must scale to manage millions of updates without failure and with the highest security possible. This, for example, would enable users of the QNX CAR application platform to update not only the QNX CAR software but also individual applications such as Pandora or the Weather channel.

In the mobile industry, where over-the-air software updating is a well-established practice, manufacturers and service providers realize many benefits:
 

• Cost reduction — Over-the-air software updates have reduced warranty costs
   
• Update success rate — Over-the-air software updates deliver the highest success rate
   
• Faster updates — Sending only the code that is different between the original software and the update (often called the delta) is faster and uses less bandwidth
   
• Customer satisfaction — A fast and automatic over-the-air process eliminates the need for the consumer to go to the dealer

A holistic solution
The mobile industry has enjoyed these benefits for some time. The automotive industry needs over-the-air updating even more so because the infotainment system includes millions of lines of code and updating this software requires a holistic solution that can manage the whole software life-cycle.

Red Bend Software has integrated its vRapid Mobile® update technology, which exists in more than 1.6 billion devices, into the QNX CAR platform. This enables car manufacturers and Tier 1 providers the flexibility to create an over-the-air update strategy that is optimized for infotainment systems and also for other embedded systems in the car. Today, infotainment systems are central in the car cockpit experience. These systems contain not only the QNX CAR 2 platform but also a variety of applications. Applications for the auto industry are not like applications for mobile devices. Applications for the auto industry have been modified in order to meet the car environment and have more voice activation and larger buttons so the driver isn’t distracted.

Car manufacturers are looking at their infotainment systems as product differentiators and as a valuable asset to generate revenues after the sale. The automobile industry doesn’t want Over-the-Top companies controlling the delivery channel to the infotainment system and weakening automotive brands. With a holistic Firmware Over-the-Air (FOTA) solution, car manufacturers can guarantee ownership of the infotainment firmware and applications, increasing the consumers’ perceived value through a much stronger brand.

Not if, but when
No longer is the auto industry asking whether or not to perform over-the-air updates. Now car manufacturers and tier one suppliers are asking how often and when should updates be provided during the life-cycle of the infotainment system.

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Yoram Berholtz is the Director of Market Adoption at Red Bend Software, the market leader in Mobile Software Management. Mr. Berholtz is responsible for working with mobile operators and device manufacturers to help them increase and improve their usage of over-the-air software updating. In addition, he has responsibility for developing partnerships and go-to-market strategies in the Automotive and Connected Device markets, and oversees the Red Bend Certified™ Interoperability program. Mr. Berholtz has experience in engineering, product management and partner management with an emphasis on mobile communications technologies, having worked at Motorola, Pelephone, ECI Telecom, Schema, Intel and Marvell.

Leading infotainment supplier in China makes the shift to QNX CAR platform

Paul Leroux

This just in: Foryou General Electronics, a global supplier of in-car infotainment systems, has chosen the QNX CAR platform to develop infotainment and navigation systems for automakers in China.

Said Steven Chen, CTO of Foryou General Electronics, ”we appreciate the modular, pre-integrated approach that the QNX CAR platform offers because it allows us to develop highly reliable, differentiated infotainment solutions for entry-level to high-end vehicles.”

A Foryou infotainment and navigation
system. Source: Foryou

Foryou chose the QNX CAR platform after comprehensive testing of competing infotainment platforms, including open source solutions.

Established in September 2002, Foryou General Electronics is a subsidiary of Foryou Group Ltd., one of the top 100 electronic information enterprises of China. Its products are sold in more than 80 countries and regions worldwide; company sales were more than US$300 million in 2015.

For more information on this announcement, read the press release.

AUTOMOBILE More QNX-powered cars and infotainment systems from 2015 CES

The second installment in our CES Cars of Fame series. Today, we look at several systems from the 2015 CES event, starting with this week's inductee, a BMW Z4.

Paul Leroux

I've led you astray — sort of. Last week I stated that the LTE Connected Car, the first QNX-powered technology concept car, appeared at 2015 CES. But I didn't mention that QNX technology was at the core of several other innovative vehicles and infotainment systems at CES that year.

So let me set the record straight. And the best place to start is the QNX booth at 2015 CES, where a BMW Z4 roadster was the front-and-center attraction.

BMW Z4 Roadster with ConnectedDrive
The Z4 wasn't a technology concept car, but a true production car straight off the dealer lot. It was equipped with the QNX-based BMW ConnectedDrive system, which offers real-time traffic information, automatic emergency calling, and a text-to-speech feature that can read aloud emails, appointments, text messages, and other information from Bluetooth smartphones. It's a cool system right at home in this equally cool cockpit:



Heck, the whole car was cool, from the wheels up:



Audi A8 with Google Earth
Mind you, the coolness didn't stop at the QNX booth. Just down the hall, Audi showcased an A8 sedan equipped with the QNX-based 3G MMI infotainment system, featuring Google Earth. This same model drove home with the 2015 Edmunds Breakthrough Technology award a short while later.

I don't have any photos of the Audi from the CES show floor, but if you head over to the On Q blog, you can see some snaps from an automotive event that QNX hosted in Stuttgart two months earlier. The photos highlight the A8's innovative touchpad, which lets you input destination names by tracing them with your finger.

Toyota Entune infotainment system
And now to another award-winning QNX-based system. Toyota Entune embraces a simple, yet hard-to-achieve concept: help drivers interact with mobile content and applications in a non-distracting, handsfree fashion. For instance, if you are searching for a nearby restaurant, Entune lets you ask for it in a conversational fashion; no need for specific voice commands.

You could tell the judges for the CNET Best of CES awards were impressed, because they awarded Entune first prize, in the Car Tech category — the first of three QNX-powered systems to do. QNX Software Systems went on to win in 2015 for its QNX CAR Platform and then Chevy won in 2015 for its MyLink system. Not too shabby.

A cluster of clusters
We've looked at just three of the many QNX-based automotive systems showcased at 2015 CES. For instance, QNX also demonstrated digital instrument clusters built by Visteon for the Land Rover Range Rover and for the Jaguar XJ sedan, below:



Freescale, NVIDIA, TeleNav, and Texas Instruments also got into the act, demonstrating QNX systems in their booths and meeting areas.

Do you have any memories of 2015 CES? I'd love to hear them.

AUTOMOBILE Everything you wanted to know about HTML5 in the car, Part III

Welcome to the third installment in my Q&A series on HTML5 in the car. In Part II, we looked at web servers, native plug-ins, instrument clusters, and display updates. This week, we turn our attention to tools, touch gestures, UI performance, and vehicle resources.
Are there any HTML5 HMI builder tools available?
Most of the well-known IDEs, including Eclipse, Dreamweaver, and Netbeans, support some flavor of HTML5 in their latest release. Adobe Edge, a new tool now available in preview, also lets you create animated HTML5 content. I suggest you check out the HTML5 Tools site, which publishes up-to-date tool reviews.

Often, automotive customers will ask system designers to make an infotainment system work "like an iPhone,” with the popular gesture controls. Does HTML5 support "inertial" menus and two-finger zoom?
Multi-touch is handled at the app level; here’s an example. Pinch zooming at the browser level is browser-dependent — the QNX browser handles it, but not every browser does. As for physics-based scrolling, HTML5 doesn’t support it “out of the box”; it needs to be added. Frameworks like Sencha Touch provide these types of controls.

Will the performance of HTML and JavaScript be adequate for critical user interface components or computations, such as safety-related notifications?
This has to be tested on a case-by-case basis. For the UI elements, yes, the performance should be adequate. Our testing indicates you can build HMIs that are surprisingly responsive. Also, our WebKit port lets you do things things like run JavaScript code in other tabs, threads, or processes to ensure those ocmponents aren’t being thread-blocked by something less critical.

I do get a little gun-shy recommending HTML5 for safety-critical components, because JavaScript isn't inherently real-time. If you wouldn't feel comfortable using Java for a critical coding task, you shouldn't use HTML5 either. If you want predictable, real-time performance for a lower-level computation that cannot tolerate any delay, the code should execute in a non virtual-machine environment. Most code doesn’t really fit that description, so most of the time JavaScript should work just fine.

How do you call vehicle resources — vehicle HMI, vehicle diagnostics information, etc. — on a HTML web app in the car? What's the process in plain words?
In plain words, it’s kinda hard. :-) But here’s my best take on this question: we solve this by creating a vehicle-bus driver that exports data through a publish/subscribe mechanism. The HTML5 layer talks to that piece through a JavaScript interface.

AUTOMOBILE New webinar: Understanding mobile apps for the car

You're an app developer. You're looking for new opportunities. You were hoping, perhaps, that Web-connected refrigerators would be the next big thing. Being first to market with a fridge app — that would have been cool, right? I mean, literally.

Problem is, the market for fridge apps hasn't warmed up yet. I'm sure it will, though. But until then, why not the car? Cars are already connected. Car makers want to make them even more connected. And those cars will need apps, whether those apps are hosted on a phone, in the cloud, or in the car itself.

Interested? Intrigued? Then set your calendar to the webinar happening this Thursday, June 28, at 1:00 pm ET. Here's the official synopsis:

Wouldn't your app look good here?

Understanding Mobile Apps for Automotive

Today's merger of mobile handsets and automotive platforms is creating a brand-new market for app developers. However there are many differences between a phone and car.

This session provides an introduction to the automotive market for the app developer looking to get into this space. Learn how a car infotainment system is structured, UI considerations that help prevent driver distraction, why HTML5 promises to be the next killer development environment for the car, and more.

On the downside, you won't learn about apps for white goods. But, because the webinar is hosted by my inimitable colleague Andy Gryc, who has actually written software for cars, you will get the straight goods. Which is, well, cool.

AUTOMOBILE Keeping it fresh for 35 years

By Megan Alink, Director of Marketing Communications for Automotive

Recently, my colleagues Paul Leroux and Matt Young showed off a shiny new infographic that enlightens readers to the many ways they encounter QNX-based systems in daily life (here and here). After three-and-a-half decades in business we’ve certainly been around the block a time or two, and you might think things are getting a bit stale. As the infographic shows, that couldn’t be further from the truth here at QNX. From up in the stars to down on the roads; in planes, trains, and automobiles (and boats too); whether you’re mailing a letter or crafting a BBM on your BlackBerry smartphone, the number and breadth of applications in which our customers deploy QNX technology is simply astounding.

For those who like some sound with their pictures, we also made a video to drive home the point that, wherever you are and whatever you do, chances are you’ll encounter a little QNX. Check it out:

QNX and Freescale talk future of in-car infotainment

Paul Leroux

QNX and Freescale enjoy one of the longest technology partnerships in the field of automotive infotainment. The roots of their relationship reach back to 1999, when QNX became a founding member of MobileGT, an industry alliance formed by Motorola (Freescale's parent company) to drive the development of infotainment systems.

If you've read any of my blog posts on the QNX concept car (see here, here, and here), you've seen an example of how mixing QNX and Freescale technologies can yield some very cool results.

So it's no surprise that when Jennifer Hesse of Embedded Computing Design wanted to publish an article on the challenges of in-car infotainment, she approached both companies. The resulting interview, which features Andy Gryc of QNX and Paul Sykes of Freescale, runs the gamut — from mobile-device integration and multicore processors to graphical user interfaces and upgradeable architectures. You can read it here.
 

The next chapter in car infotainment: seamless mobile integration

Tina Jeffrey

According to a survey from Forrester Research, 50% of North Americans who plan to buy cars in the next 12 months say that technology options will play an important role in their purchasing decisions. The fact is, consumers want to remain connected all the time; they don’t want to park their digital lifestyle while driving. This begs the question: what’s an automaker to do?

Allow consumers to bring in content and apps on their mobile devices. We are becoming increasingly attached to our smartphones, and this is driving a trend towards mobile-centric car infotainment. The trend is of particular benefit to buyers of low-end vehicles, in which built-in features such as navigation and speech recognition can be cost prohibitive. A smartphone-driven head unit reduces costs by leveraging the existing connectivity and processing power of the mobile device; it also provides easy access to apps the consumer has already downloaded. In fact, integration between the mobile device and head unit offers numerous benefits: it helps the car keep pace with the consumer-device lifecycle, it endows the car with app store capabilities, and it lets the car connect to the cloud through the mobile device, eliminating the need for a built-in connection.

Using the phone's connectivity and

processing power to deliver apps and
software updates.

Design in-vehicle systems to be compatible with all leading smartphones. To satisfy this requirement, the vehicle must support both proprietary and standards-based connectivity protocols, using Bluetooth, USB, and Wi-Fi. Automakers will need to deliver platforms that include support for CarPlay, iPod Out (for older Apple devices), DLNA (for BlackBerry phones and other devices), MirrorLink, and Miracast, as well as the solution that the Open Automotive Alliance (OAA) promises to reveal later this year. By offering this widespread connectivity, automakers can avoid snubbing any significant portion of their prospective customer base.

Leverage and enable the mobile development community to build the apps consumers want. With companies like Apple and Google now in the fray, native brought-in apps will be a certainty, but automakers should continue to embrace HTML5 as an application platform, given its ”write once, run anywhere” mantra. HTML5 remains the most widely used cross-platform application environment and it gives automakers access to the largest pool of developers worldwide. And, as the first W3C vehicle information API specification is ratified, HTML5 application developers will be able to access vehicle information and develop compelling, car-appropriate apps that become an integral part of our daily commute.

Concept car out. Reference vehicle in.

Our big announcement for Telematics Update is that we are not showing a concept car. Odd news, you say. The truth is, we're not building a concept car because we are building a reference vehicle. Splitting hairs? Not really.

Unlike the Corvette and the Porsche, our demo for this show will be based on the exact same technology that our customers are using today to design their next-generation systems.

So why vehicle instead of car? Is it a truck? Nope. A van? Negative. What about a motorcycle? Double negative.

I was hoping to give you a sneak peek at what we are working on but I'm not allowed to give away the details. However, I did manage to get these shots – let me know if you can see the vehicle. :-)